[{"id":2944,"link":"https:\/\/andrewrochecopy.com\/adweek-copywriting-handbook\/","name":"adweek-copywriting-handbook","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/12\/AdWeek.jpg","alt":"A woman with red hair in a red blouse working on a laptop at a desk beside large windows overlooking a sunny beach with palm trees."},"title":"The Adweek Copywriting Handbook: 10 Timeless Takeaways","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Dec 20, 2024","dateGMT":"2024-12-20 08:08:41","modifiedDate":"2024-12-20 03:18:45","modifiedDateGMT":"2024-12-20 08:18:45","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/inspiration\/\" rel=\"category tag\">Inspiration<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/inspiration\/\" rel=\"category tag\">Inspiration<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":7,"sec":28},"status":"publish","content":"The Adweek Copywriting Handbook: 10 Essential Lessons for Modern Writers The Adweek Copywriting Handbook is, without question, among the most trusted copywriting resources available. It"},{"id":2926,"link":"https:\/\/andrewrochecopy.com\/pas-formula\/","name":"pas-formula","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/12\/PAS.jpg","alt":"A smiling woman in a blue top working on a laptop at a desk in a beachside office with ocean views."},"title":"PAS Formula: How to Revive Failing Marketing Campaigns","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Dec 19, 2024","dateGMT":"2024-12-19 05:11:42","modifiedDate":"2024-12-19 00:16:08","modifiedDateGMT":"2024-12-19 05:16:08","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/techniques\/\" rel=\"category tag\">Techniques<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/techniques\/\" rel=\"category tag\">Techniques<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":5,"sec":55},"status":"publish","content":"The PAS Formula: A Complete Guide to Writing Persuasive Copy That Converts Ever notice how some ads grab your attention right away while others don't?"},{"id":2908,"link":"https:\/\/andrewrochecopy.com\/digital-storytelling\/","name":"digital-storytelling","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/12\/Storytelling.jpg","alt":"A woman in a yellow top working on her laptop at a desk in a bright beachside office with ocean views."},"title":"Digital Storytelling: How to Capture Your Clients Attention","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Dec 18, 2024","dateGMT":"2024-12-18 07:10:35","modifiedDate":"2024-12-18 02:11:30","modifiedDateGMT":"2024-12-18 07:11:30","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/digital-marketing\/\" rel=\"category tag\">Digital Marketing<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/digital-marketing\/\" rel=\"category tag\">Digital Marketing<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":16,"sec":33},"status":"publish","content":"Master the Art of Digital Storytelling to Win Hearts and Drive Action Getting your message heard online is harder than ever. Your clients scroll through"},{"id":2891,"link":"https:\/\/andrewrochecopy.com\/seo-friendly-blogs-how-to-attract-engage-your-audience\/","name":"seo-friendly-blogs-how-to-attract-engage-your-audience","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/12\/SEOBlogs.png","alt":""},"title":"SEO-Friendly Blogs: How to Attract & Engage Your Audience","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Dec 14, 2024","dateGMT":"2024-12-15 01:50:00","modifiedDate":"2024-12-14 20:50:31","modifiedDateGMT":"2024-12-15 01:50:31","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/digital-marketing\/\" rel=\"category tag\">Digital Marketing<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/digital-marketing\/\" rel=\"category tag\">Digital Marketing<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":6,"sec":4},"status":"publish","content":"SEO-Friendly Blogs: Simple Tips to Grow Your Audience Creating SEO-friendly blogs takes skill, but it gets easier with practice. Think of the internet as a"},{"id":2875,"link":"https:\/\/andrewrochecopy.com\/fab-formula\/","name":"fab-formula","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/12\/FAB.png","alt":""},"title":"FAB Formula: How to Craft Scary Effective Sales Copy","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Dec 10, 2024","dateGMT":"2024-12-11 04:16:26","modifiedDate":"2024-12-14 13:25:30","modifiedDateGMT":"2024-12-14 18:25:30","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/techniques\/\" rel=\"category tag\">Techniques<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/techniques\/\" rel=\"category tag\">Techniques<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":11,"sec":4},"status":"publish","content":"FAB Formula: Write Sales Copy That Converts Have you ever tried to convince someone to try your favorite snack? You probably didn't just say, \"It's"},{"id":2849,"link":"https:\/\/andrewrochecopy.com\/find-copywriting-clients\/","name":"find-copywriting-clients","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/12\/FindClients.png","alt":""},"title":"How to Find Copywriting Clients and Build Your Business","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Dec 7, 2024","dateGMT":"2024-12-08 04:56:11","modifiedDate":"2024-12-10 05:22:02","modifiedDateGMT":"2024-12-10 10:22:02","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/freelancing\/\" rel=\"category tag\">Freelancing<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/freelancing\/\" rel=\"category tag\">Freelancing<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":17,"sec":21},"status":"publish","content":"How to Find Copywriting Clients: 15 Proven Strategies That Work When you're trying to find copywriting clients for your freelance business, it can feel overwhelming."},{"id":2802,"link":"https:\/\/andrewrochecopy.com\/freelance-copywriting-business\/","name":"freelance-copywriting-business","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/12\/Business.jpg","alt":""},"title":"Freelance Copywriting Business: How to Grow a Money Tree","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Dec 6, 2024","dateGMT":"2024-12-07 03:31:57","modifiedDate":"2024-12-06 22:32:01","modifiedDateGMT":"2024-12-07 03:32:01","commentCount":"1","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/freelancing\/\" rel=\"category tag\">Freelancing<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/freelancing\/\" rel=\"category tag\">Freelancing<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":31,"sec":4},"status":"publish","content":"How to Build a Successful Freelance Copywriting Business: A Complete Guide Do you like writing? Starting a freelance copywriting business could be perfect for you!"},{"id":2775,"link":"https:\/\/andrewrochecopy.com\/digital-marketing-copy\/","name":"digital-marketing-copy","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/12\/DigMarketing.jpg","alt":""},"title":"Digital Marketing Copy: How to Get People to Click","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Dec 1, 2024","dateGMT":"2024-12-01 20:42:56","modifiedDate":"2024-12-01 15:54:59","modifiedDateGMT":"2024-12-01 20:54:59","commentCount":"1","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/uncategorized\/\" rel=\"category tag\">Uncategorized<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/uncategorized\/\" rel=\"category tag\">Uncategorized<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":12,"sec":15},"status":"publish","content":"Simple Tips to Write Digital Marketing Copy That Grabs Attention In today\u2019s digital world, getting attention is tough. People scroll quickly, so your words must"},{"id":2760,"link":"https:\/\/andrewrochecopy.com\/email-marketing-tips\/","name":"email-marketing-tips","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/EmailTips.png","alt":""},"title":"Email Marketing Tips: How to Craft Rich Sales Emails","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 29, 2024","dateGMT":"2024-11-29 09:36:04","modifiedDate":"2024-11-29 04:36:07","modifiedDateGMT":"2024-11-29 09:36:07","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/digital-marketing\/\" rel=\"category tag\">Digital Marketing<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/digital-marketing\/\" rel=\"category tag\">Digital Marketing<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":5,"sec":11},"status":"publish","content":"Mastering Sales Emails: Easy Tips for Awesome Results Sales emails are a big part of digital marketing. They help you connect with people, share products,"},{"id":2748,"link":"https:\/\/andrewrochecopy.com\/persuasive-content\/","name":"persuasive-content","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/PersuasiveContent.png","alt":""},"title":"Persuasive Content: How to Captivate and Convert Every Time","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 27, 2024","dateGMT":"2024-11-27 04:35:58","modifiedDate":"2024-11-27 00:36:25","modifiedDateGMT":"2024-11-27 04:36:25","commentCount":"1","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/techniques\/\" rel=\"category tag\">Techniques<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/techniques\/\" rel=\"category tag\">Techniques<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":5,"sec":17},"status":"publish","content":"How to Write Persuasive Content That Wins Every Time Creating content that grabs attention and convinces readers to act is an art and a skill."},{"id":2729,"link":"https:\/\/andrewrochecopy.com\/aida-formula\/","name":"aida-formula","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/AIDA.jpg","alt":""},"title":"How to Use the AIDA Formula to Boost Your Sales Today","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 24, 2024","dateGMT":"2024-11-24 04:02:21","modifiedDate":"2024-11-24 00:04:44","modifiedDateGMT":"2024-11-24 04:04:44","commentCount":"1","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/techniques\/\" rel=\"category tag\">Techniques<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/techniques\/\" rel=\"category tag\">Techniques<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":6,"sec":55},"status":"publish","content":"Transform Your Sales Strategy with the AIDA Formula If you want more sales, you need a system that works. The AIDA Formula is a simple"},{"id":2720,"link":"https:\/\/andrewrochecopy.com\/words-that-sell\/","name":"words-that-sell","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/WordsThatSell.jpg","alt":""},"title":"Words that Sell: How to Convince People to Buy","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 23, 2024","dateGMT":"2024-11-23 11:25:44","modifiedDate":"2024-11-24 00:04:34","modifiedDateGMT":"2024-11-24 04:04:34","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/inspiration\/\" rel=\"category tag\">Inspiration<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/inspiration\/\" rel=\"category tag\">Inspiration<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":4,"sec":12},"status":"publish","content":"Priceless Lessons from Robert Bly\u2019s \"Words That Sell\u201d Words have power. They can make people feel, think, and act. In the book Words That Sell,"},{"id":2707,"link":"https:\/\/andrewrochecopy.com\/top-copywriting-trends-everything-you-need-to-know\/","name":"top-copywriting-trends-everything-you-need-to-know","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/TopTrends-1.png","alt":""},"title":"Top Copywriting Trends: Everything You Need to Know","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 23, 2024","dateGMT":"2024-11-23 04:59:48","modifiedDate":"2024-11-24 00:13:56","modifiedDateGMT":"2024-11-24 04:13:56","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/inspiration\/\" rel=\"category tag\">Inspiration<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/inspiration\/\" rel=\"category tag\">Inspiration<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":4,"sec":53},"status":"publish","content":"Copywriting Tips: Key Trends to Boost Your Business Copywriting is always changing. New trends appear every year as businesses try to connect with their audiences."},{"id":2696,"link":"https:\/\/andrewrochecopy.com\/ogilvy-on-advertising\/","name":"ogilvy-on-advertising","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/Ogilvy.jpg","alt":""},"title":"Ogilvy on Advertising: How to Write Crazy Effective Copy","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 22, 2024","dateGMT":"2024-11-22 20:19:15","modifiedDate":"2024-11-24 00:03:48","modifiedDateGMT":"2024-11-24 04:03:48","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/inspiration\/\" rel=\"category tag\">Inspiration<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/inspiration\/\" rel=\"category tag\">Inspiration<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":4,"sec":29},"status":"publish","content":"Master the Secrets of Writing Copy That Sells David Ogilvy, often called the \"Father of Advertising,\" knew how to sell with words. His book Ogilvy"},{"id":2675,"link":"https:\/\/andrewrochecopy.com\/copywriting-techniques-that-convert\/","name":"copywriting-techniques-that-convert","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/Techniques.png","alt":""},"title":"Epic Copywriting Techniques that Convert Like Magic","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 21, 2024","dateGMT":"2024-11-21 21:32:19","modifiedDate":"2024-11-21 17:35:15","modifiedDateGMT":"2024-11-21 21:35:15","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/techniques\/\" rel=\"category tag\">Techniques<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/techniques\/\" rel=\"category tag\">Techniques<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":10,"sec":1},"status":"publish","content":"Unlock the Secrets of Words That Sell: Copywriting Made Easy Words can do amazing things. They can grab attention, spark emotions, and convince people to"},{"id":2660,"link":"https:\/\/andrewrochecopy.com\/best-copywriting-examples\/","name":"best-copywriting-examples","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/BestExamples.png","alt":"Woman with red hair sitting at a desk, working on a laptop with a coffee cup and notebook nearby."},"title":"Best Copywriting Examples: Authentic Pieces of Epic Copy","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 18, 2024","dateGMT":"2024-11-18 05:17:41","modifiedDate":"2024-11-21 17:35:11","modifiedDateGMT":"2024-11-21 21:35:11","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/inspiration\/\" rel=\"category tag\">Inspiration<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/inspiration\/\" rel=\"category tag\">Inspiration<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":7,"sec":9},"status":"publish","content":"Outstanding Examples of Copywriting: Inspiring Words That Work Like Magic Copywriting involves crafting language that persuades, informs, or inspires action. It\u2019s all around us\u2014on websites,"},{"id":2633,"link":"https:\/\/andrewrochecopy.com\/catchy-headlines\/","name":"catchy-headlines","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/Catchy.png","alt":""},"title":"Catchy Headlines: How to Hook Your Readers in 5 Seconds","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 17, 2024","dateGMT":"2024-11-17 04:32:14","modifiedDate":"2024-12-18 00:50:21","modifiedDateGMT":"2024-12-18 05:50:21","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/fundamentals\/\" rel=\"category tag\">Fundamentals<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/fundamentals\/\" rel=\"category tag\">Fundamentals<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":10,"sec":0},"status":"publish","content":"Mastering the Art of Crafting Catchy Headlines Writing a headline that grabs attention is like fishing: the hook decides if you catch anything or come"},{"id":2606,"link":"https:\/\/andrewrochecopy.com\/copywriting-portfolio\/","name":"copywriting-portfolio","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/Portfolio.jpg","alt":""},"title":"Your Copywriting Portfolio: How to Showcase Your Work","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 16, 2024","dateGMT":"2024-11-17 01:50:08","modifiedDate":"2024-11-16 22:40:00","modifiedDateGMT":"2024-11-17 02:40:00","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/freelancing\/\" rel=\"category tag\">Freelancing<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/freelancing\/\" rel=\"category tag\">Freelancing<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":8,"sec":58},"status":"publish","content":"Master the Art of Showcasing Your Word with a Copywriting Portfolio A copywriting portfolio shows off your writing skills as a freelance copywriter. It helps"},{"id":2572,"link":"https:\/\/andrewrochecopy.com\/freelance-copywriting\/","name":"freelance-copywriting","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/Freelancing.jpg","alt":""},"title":"Freelance Copywriting: How to Turn Words Into Wealth","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 16, 2024","dateGMT":"2024-11-16 20:42:28","modifiedDate":"2024-11-16 20:59:48","modifiedDateGMT":"2024-11-17 00:59:48","commentCount":"1","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/freelancing\/\" rel=\"category tag\">Freelancing<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/freelancing\/\" rel=\"category tag\">Freelancing<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":12,"sec":33},"status":"publish","content":"How to Build a Career Writing Words That Pay Have you ever dreamed of earning money while working from home? Freelance copywriting can make that"},{"id":2531,"link":"https:\/\/andrewrochecopy.com\/the-copywriters-handbook-the-epic-ultimate-game-changer\/","name":"the-copywriters-handbook-the-epic-ultimate-game-changer","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/CopywritersHandbook.jpg","alt":""},"title":"The Copywriter\u2019s Handbook: The Epic Ultimate Game-Changer","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 16, 2024","dateGMT":"2024-11-16 18:30:48","modifiedDate":"2024-11-16 14:31:27","modifiedDateGMT":"2024-11-16 18:31:27","commentCount":"2","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/inspiration\/\" rel=\"category tag\">Inspiration<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/inspiration\/\" rel=\"category tag\">Inspiration<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":12,"sec":32},"status":"publish","content":"Mastering Copywriting: Insights from The Copywriter\u2019s Handbook by Robert Bly Robert Bly\u2019s The Copywriter\u2019s Handbook is perfect for learning how to write great copy. It"},{"id":2498,"link":"https:\/\/andrewrochecopy.com\/copywriting-books\/","name":"copywriting-books","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/Books.jpg","alt":""},"title":"The Ultimate Copywriting Books to Master the Art of Copy","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 16, 2024","dateGMT":"2024-11-16 04:29:44","modifiedDate":"2024-11-22 16:20:44","modifiedDateGMT":"2024-11-22 20:20:44","commentCount":"2","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/inspiration\/\" rel=\"category tag\">Inspiration<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/inspiration\/\" rel=\"category tag\">Inspiration<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":10,"sec":35},"status":"publish","content":"Learn to Write Copy Like a Pro with These Amazing Books Copywriting is a super useful skill that helps you sell things, share ideas, and"},{"id":2479,"link":"https:\/\/andrewrochecopy.com\/seo-copywriting-tips\/","name":"seo-copywriting-tips","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/SEOTips.png","alt":"Woman in a bright office working on a laptop with a notebook and coffee on the desk."},"title":"SEO Copywriting Tips: How to Make Google Work for You","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 13, 2024","dateGMT":"2024-11-13 08:05:00","modifiedDate":"2024-11-17 21:43:40","modifiedDateGMT":"2024-11-18 01:43:40","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/digital-marketing\/\" rel=\"category tag\">Digital Marketing<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/digital-marketing\/\" rel=\"category tag\">Digital Marketing<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":6,"sec":38},"status":"publish","content":"Mastering SEO Copywriting: Simple Tips to Boost Your Google Ranking Have you ever wondered how some websites show up first on Google? That\u2019s the power"},{"id":2457,"link":"https:\/\/andrewrochecopy.com\/copywriting-principles\/","name":"copywriting-principles","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/Principles.png","alt":""},"title":"Copywriting Principles: How to Skyrocket Your Sales","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 10, 2024","dateGMT":"2024-11-10 08:54:19","modifiedDate":"2024-11-10 09:30:23","modifiedDateGMT":"2024-11-10 13:30:23","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/fundamentals\/\" rel=\"category tag\">Fundamentals<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/fundamentals\/\" rel=\"category tag\">Fundamentals<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":5,"sec":27},"status":"publish","content":"Proven Copywriting Principles that Will Boost Sales Good copywriting isn\u2019t just putting words together; it\u2019s about creating a message that connects and inspires action. By"},{"id":2423,"link":"https:\/\/andrewrochecopy.com\/social-media-engagement\/","name":"social-media-engagement","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/SocialEngagement.jpg","alt":""},"title":"How to Improve Social Media Engagement with Epic Copywriting","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 9, 2024","dateGMT":"2024-11-09 20:55:42","modifiedDate":"2024-11-16 22:44:11","modifiedDateGMT":"2024-11-17 02:44:11","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/digital-marketing\/\" rel=\"category tag\">Digital Marketing<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/digital-marketing\/\" rel=\"category tag\">Digital Marketing<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":6,"sec":54},"status":"publish","content":"Boost Your Social Media Success with Powerful Copywriting Social media is a crowded space. Every second, people share millions of posts. But how do you"},{"id":2376,"link":"https:\/\/andrewrochecopy.com\/copywriting-formulas\/","name":"copywriting-formulas","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/Formulas.jpg","alt":"A woman with red hair, wearing a yellow shirt, works on her laptop by a large window overlooking a tropical beach with clear blue skies, palm trees, and flowers in the background."},"title":"Copywriting Formulas: The Ultimate List You Need to Know","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 8, 2024","dateGMT":"2024-11-09 03:05:17","modifiedDate":"2024-12-10 23:34:16","modifiedDateGMT":"2024-12-11 04:34:16","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/fundamentals\/\" rel=\"category tag\">Fundamentals<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/fundamentals\/\" rel=\"category tag\">Fundamentals<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":11,"sec":24},"status":"publish","content":"Master Powerful Copywriting Formulas to Boost Your Writing Skills If you want to get people's attention, you need strong writing. That\u2019s where copywriting formulas come"},{"id":2349,"link":"https:\/\/andrewrochecopy.com\/persuasive-copy\/","name":"persuasive-copy","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/PersuasiveCopy.jpg","alt":""},"title":"Persuasive Copy: How to Craft Copy that Drives Results","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 8, 2024","dateGMT":"2024-11-08 23:41:54","modifiedDate":"2024-11-27 00:37:26","modifiedDateGMT":"2024-11-27 04:37:26","commentCount":"1","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/fundamentals\/\" rel=\"category tag\">Fundamentals<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/fundamentals\/\" rel=\"category tag\">Fundamentals<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":9,"sec":42},"status":"publish","content":"How to Write Persuasive Copy That Captivates and Converts Creating persuasive copy is like crafting a message that people can\u2019t ignore. This type of writing"},{"id":2333,"link":"https:\/\/andrewrochecopy.com\/freelance-copywriting-rates\/","name":"freelance-copywriting-rates","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/FreelanceRates.png","alt":""},"title":"Freelance Copywriting Rates: How to Figure Out Your Pricing","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 8, 2024","dateGMT":"2024-11-08 09:28:53","modifiedDate":"2024-11-16 20:58:53","modifiedDateGMT":"2024-11-17 00:58:53","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/freelancing\/\" rel=\"category tag\">Freelancing<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/freelancing\/\" rel=\"category tag\">Freelancing<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":7,"sec":17},"status":"publish","content":"Determining Your Freelance Copywriting Rates: A Comprehensive Guide Setting freelance copywriting rates can be tricky, especially when getting started. Unlike salaried jobs, freelancing requires assessing"},{"id":2308,"link":"https:\/\/andrewrochecopy.com\/copywriting-business-tips\/","name":"copywriting-business-tips","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/11\/BizTips.png","alt":""},"title":"Copywriting Business Tips: How to Become an Epic Freelancer","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Nov 7, 2024","dateGMT":"2024-11-07 14:09:53","modifiedDate":"2024-11-16 15:15:54","modifiedDateGMT":"2024-11-16 19:15:54","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/freelancing\/\" rel=\"category tag\">Freelancing<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/freelancing\/\" rel=\"category tag\">Freelancing<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":7,"sec":47},"status":"publish","content":"Mastering Freelance Copywriting: Essential Tips for Success Freelance copywriting can be a rewarding and profitable career\u2014especially today, as businesses seek engaging content to connect with"},{"id":2236,"link":"https:\/\/andrewrochecopy.com\/copywriting-psychology\/","name":"copywriting-psychology","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/10\/Psychology.png","alt":""},"title":"Copywriting Psychology: How to Write Hypnotic Copy","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Oct 31, 2024","dateGMT":"2024-11-01 02:39:25","modifiedDate":"2024-11-12 18:38:42","modifiedDateGMT":"2024-11-12 22:38:42","commentCount":"0","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/fundamentals\/\" rel=\"category tag\">Fundamentals<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/fundamentals\/\" rel=\"category tag\">Fundamentals<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":8,"sec":5},"status":"publish","content":"The Psychology Behind Crafting Irresistible Copy That Converts In a world flooded with content, crafting copy that stands out requires more than creativity; it demands"},{"id":2176,"link":"https:\/\/andrewrochecopy.com\/copywriting-basics\/","name":"copywriting-basics","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/10\/Basics.png","alt":"Young woman in a red top sitting at a desk with a computer, smiling confidently in a modern office space."},"title":"Copywriting Basics: The Complete Guide for Beginners","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Oct 31, 2024","dateGMT":"2024-10-31 07:45:50","modifiedDate":"2024-10-31 03:57:55","modifiedDateGMT":"2024-10-31 07:57:55","commentCount":"1","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/fundamentals\/\" rel=\"category tag\">Fundamentals<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/fundamentals\/\" rel=\"category tag\">Fundamentals<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":14,"sec":36},"status":"publish","content":"Mastering the Basics of Copywriting: A Beginner\u2019s Guide to Persuasive Content The general concepts surrounding copywriting basics are about more than just words. It\u2019s writing"},{"id":2174,"link":"https:\/\/andrewrochecopy.com\/what-is-copywriting\/","name":"what-is-copywriting","thumbnail":{"url":"https:\/\/andrewrochecopy.com\/wp-content\/uploads\/2024\/10\/Copywriting.png","alt":"rofessional woman in a blue blouse working on a laptop at a desk in a bright, modern office."},"title":"What Is Copywriting? A Simple Guide to Get You Started","author":{"name":"Andrew Roche","link":"https:\/\/andrewrochecopy.com\/author\/andrewroche\/"},"date":"Oct 29, 2024","dateGMT":"2024-10-30 01:15:52","modifiedDate":"2024-10-31 03:56:24","modifiedDateGMT":"2024-10-31 07:56:24","commentCount":"2","commentStatus":"open","categories":{"coma":"<a href=\"https:\/\/andrewrochecopy.com\/category\/fundamentals\/\" rel=\"category tag\">Fundamentals<\/a>","space":"<a href=\"https:\/\/andrewrochecopy.com\/category\/fundamentals\/\" rel=\"category tag\">Fundamentals<\/a>"},"taxonomies":{"post_tag":""},"readTime":{"min":14,"sec":14},"status":"publish","content":"A Beginner\u2019s Guide to Mastering the Art of Copywriting Copywriting is everywhere. But what is copywriting? Copywriting is the catchy phrase on a billboard or"}]